24th January 2010

Went for a studio photoshoot yesterday. Not a photoshoot of me la. Duh! It's actually a studio photoshoot of models wearing our products. The photoshoot is taken in an actual studio. I was there with mum to see the entire the photoshoot until 6pm++. Long hours but it was cool man! Outside the cost for just 1 full page magazine ad is abt 1.5k & above per mth. The one we're currently doing (2 full page magazine ad with the models + studio photoshoot thrown in) adds up to not even $1.5k per mth. Cheap right? It's actually a promotion rate and honestly we did bargain quite a lot coz we got budget. Don't want to spend too much. Anyways, we'll be doing this 2pg ad + models + photoshoot for at least 5 issues. Bi-monthly. Until the end of this yr. If it goes well, we may continue for the next year. Hope this ad will help to boost sales.

Didn't go to the far east outlet to help out like what I mentioned in my previous entries as this week isn't that busy in the shop and they were able to cope. Think the main reason is coz this week both of them in far east are really working. Last sat 1 of them was either not in the shop or act as if he's a security guard when in fact the whole shop was crowded with pple. Leaving the other person to serve all by himself. Ended up the individual sales for each person that day was a big big big big big big big big big big big difference - 4 figure & 100+. That night before end day that "security guard" was lectured & was told that he don't have to come to work anymore but he asked for another chance to proof himself. He knew he was wrong. Now he is no longer playing a fool & working. That's more like it.

So far sales is not as good as last mth YET but it is picking up with cny approaching and the crowd starting to come in. The best salesperson this mth is 1 of our temporary staffs in far east (his commission nw is alr. $90++. by the looks of it & the way he works i won't be surprised if he gets a commission of more than $100++ this mth. i think he deserves it & i'm more than willing to give it to him). Total far east and bugis sales are now on par. Wonder if there'll be any changes to the best salesperson and which outlet will win this mth. *winks* We'll wait & see. 7 more days to go.

Maybe next weekend I'll go down to help out since it's the end of the mth & that's when most pple will come out to spend money after their pay(*evil laughter* wicked right? lol!). 1st wk of feb got 1 part timer coming in to help out on mon to sat for 2 wks 5hrs a days till the eve of cny eve (lun recommended her to me. thanks lun!).

Though not in the shop these 2 days. But still was pretty busy and tired out. Like I said was stuck in the studio yesterday. Today after service in morning, rush back home to wait for supplier to come by for 'meeting' which ended only at abt 7pm++. After dropping supplier off at orchard area, went to chinatown food street with my parents for dinner. That was already 9pm++. Chinatown area was crowded. It'll be even more so in the next few days leading to cny. Esp on cny eve. I'm tired out le from this last 2 days.

Ever since we started selling shoes in our shops, it has indeed helped to bring up our sales in a way. Staffs are also more onz and aim to sell shoes so that they can hit their target more easily & get more commission. Thank God! Also more new designs of shoes will be coming in soon. Both guys and gals (mostly gals heels this time round). That will mean more work to be done. But it won't be as "siong" as when the 1st batch of shoes arrived. Also got more stocks coming from another supplier. Have to get all the new stocks prepared and bring them to the outlets before cny. Accounts again piling up (but good in a way also. if accounts stop piling up that means no biz. cannot cannot. haha).

ok lah...time to zzzzzzzz liao. Trying to make it a habit to go to bed earlier and wake up earlier. Nites all!